120 West Superior Street
Fort Wayne, IN 46802
260.422.4499
talk@b-y.net
Team B&Y couldn’t be happier to snag a Best of Show award at this year’s Fort Wayne Advertising Honors. Of all the entries, there were only four Best of Shows given out to area agencies – quite the honor for our cross media Parkview GO campaign. We also grabbed one of four Judge’s Choice awards for […]
Predictive science and analytical data can help you find out more about your audience than you know about your Uncle Carl.
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With a bit of strategic know-how, your brand can be everywhere and more impactful than ever before — at a fraction of the cost.
Why would a patient choose to forgo a wellness check or a critical appointment for a chronic issue? A cognitive reason hidden deep within our brains can hold part of the answer – status quo bias. With this knowledge, strategic marketing campaigns can counteract patients’ preference for resisting change.
Offering telemedicine services is the new normal. As healthcare companies and hospitals roll out their latest technology, identifying and strategically marketing your telemedicine expertise converts patients — tech-savvy or not.
A robust digital presence with healthy conversion rates is imperative as more and more potential patients make decisions about their healthcare online.
Being pretty isn’t enough — it’s all about creative execution that has the guts to really mean something to the one you’re engaging.
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It should come as no surprise that having a bigger digital presence is more important for your brand than ever before.
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