PARKVIEW HEALTH
THE AROMA OF COURAGE
Every year, B&Y dedicates our holiday card to raising awareness for a local cause or charity. This time around, we wanted to make it more of an all-year effort. And just like that, the Courage Candle was born. We opened up an online shop, created custom candles and sent them out to our partners, vendors and clients. Not only were they a fragrant reminder of the change we were creating, but they also encouraged each person to purchase a candle and keep the spirit of giving alive throughout the year.
DELIVERABLES
- Print Collateral
- Package Design
the causes:
- Erin’s House for Grieving Children — Provides a safe, nurturing and comfortable environment for children to process through their grief
- Community Harvest Food Bank of Northeast Indiana — Distributes nearly 13 million pounds of food annually to soup kitchens, homeless shelters, food pantries and youth programs
- Parenting Time Center Evansville — Offers a safe, neutral location for supervised visitation between children and their non-custodial parents
the details:
- 100% of the profits from each candle go to charities that are working to improve lives
- Candles can be purchased at shop.b-y.net throughout 2019
