Branding Overview & Tour Videos For this high-end cabinet company, craftsmanship is at the heart of what they do. Their old-world techniques, attention to detail and customized designs ensure their customers are getting a product that is beautiful, functional and...
Recruitment Campaign The leading manufacturer for auto clutches in North America, FCC (Adams) is a well-established company. But, being located within a small town, they were struggling to attract enough qualified workers to join their team. Following market research...
CHALLENGER DESIGNS Brand Overhaul Luxury outdoor cabinet company Challenger Designs knew they had a great product. But they also knew their brand wasn’t doing their offering justice. After conducting in-depth interviews with Challenger’s dealer audience, B&Y was...
exactech Corporate BRAND CAMPAIGN Global medical device company Exactech was looking for an ownable brand campaign that would “stick” in the minds of their surgeon audience. After conducting quantitative surgeon research, B&Y was able to land on a creative...
MAPPING THE JOURNEY People who are looking to buy a recreational vehicle want the experience you can only get from embracing life on the road. And a big part of that journey is documenting their travels through photography that’s perfectly cropped, edited and shared...
