exactech Corporate BRAND CAMPAIGN Global medical device company Exactech was looking for an ownable brand campaign that would “stick” in the minds of their surgeon audience. After conducting quantitative surgeon research, B&Y was able to land on a creative...
BEACON HEALTH SYSTEM CHOOSE BEACON For Beacon Health’s branding TV and videos, we wanted to solidify the health system as a leader that’s truly engrained in their community. To do that, we came up with the idea of Beacon being a positive “thread” that connects...
SKINCARE BRANDING With so many different services dedicated to providing skincare, Parkview wanted to give each of their offerings a unique, ownable brand that would help provide clarity for people seeking the services they need. Our work for Renew Aesthetics,...
PARKVIEW HEALTH BRAND CAMPAIGN For their new branding campaign, Parkview Health wanted to go back to their roots — reminding the community of what it means to care and be cared for. They may have the best technologies, specialists and facilities, but at the end of the...
PARKVIEW HEALTH PARKVIEW GO CAMPAIGN Continuing with Parkview’s GO Campaign, GO 2.0 once again inspires people to be healthy in mind, body, spirit and community. This time around, Parkview wanted community members to share the GO Challenge with their friends and...