120 West Superior Street
Fort Wayne, IN 46802
260.422.4499
talk@b-y.net

Branding & Packaging

Branding & Packaging

Branding & Packaging Enhanced Medical Nutrition had developed a revolutionary new supplement program that provided orthopedic patients with the nutrition they needed to better prepare for and recover from surgery. To instill confidence in their affluent target...
Brand Identity Refresh

Brand Identity Refresh

Brand Identity Refresh When Bowen Center, known for over 40 years in northeast Indiana as a provider of mental health services, started expanding into total healthcare, they felt that Bowen Health was a name that better encompassed their services. To help launch their...
Branding

Branding

Branding With Quality Recovery’s innovative wound care protocol, surgeons could drop-ship a personalized wound care kit directly to their patients following surgery. Although a game-changing solution, there was one major hurdle: ensuring the product looked as good as...
Moving Healthcare Forward

Moving Healthcare Forward

PARKVIEW HEALTH Moving Healthcare Forward The leading health system in the region, Parkview Health has worked hard to pave the way for better healthcare — and they wanted their new brand campaign to reflect this forward-thinking mindset. Armed with a deep...
Rebrand

Rebrand

Rebrand Originally called Harvest HCM, this compensation management company wanted a new identity that would better reflect their innovative software solution and tell a story around their offering. After extensive research that helped us determine Harvest’s key...