We Believe In Better Campaign

Parkview Health

When tasked with developing a new branding campaign for Parkview Health, B&Y dug into research, interviewed Parkview employees, and pulled out all the creative stops. The result is a simple, yet powerful campaign that perfectly captures Parkview’s aspirational approach to healthcare: We believe in better. The word “better” is meant to suggest not only patients getting better, but Parkview striving to get better, too — reaching higher, doing the unexpected, and offering innovative new technologies and treatments while never forgetting the importance of compassionate care. By using warm cinematography, quick edits, and inspiring music that builds to the end, the TV spot shows how Parkview is making life better for everyone in our region.

share this project

your project

Ready to take our relationship to the next level? We’re blushing already. Just tell us a little about yourself and what you’re looking for, and we’ll gladly take it from there.

who you are

what you need

when you want it

I need this: Honestly? Yesterday!

How much help do you need:
You don't want to know.

Click to go back to the
home menu