Heroes plan campaign

FWAC Department of Health

How do you encourage an entire community to take steps for better health? An eye-catching, whimsical campaign certainly gets the job done. In this case, the Fort Wayne – Allen County Department of Health was on a mission to encourage the surrounding areas to prevent life-threatening respiratory viruses. It’s an important message that needs to be taken seriously…in the most fun way possible. Exciting imagery and bold colors encourage everyone to be a hero by protecting themselves and their families from preventable viruses. Even heroes need a plan to stay healthy.

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 The solution:

• Encourage everyday people to become “heroes” by getting immunizations and having prevention toolkits


• Educate the community on the dangers of these viruses and how they can prevent them

 

• Create a unique, unforgettable look for the campaign that brings a smile to peoples’ faces and helps them remember the campaign


• Utilize a microsite, vehicle wrap, posters, billboards, infographic video and other mediums to reach as many people in the community as possible

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Ready to take our relationship to the next level? We’re blushing already. Just tell us a little about yourself and what you’re looking for, and we’ll gladly take it from there.

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I need this: Honestly? Yesterday!

How much help do you need:
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